Factors For Future Success of Parking and Mobility at Airports

Ashton McCullough • December 2, 2021

The future of parking and mobility at airports depends on a number of factors, including the availability of affordable, efficient, and sustainable space. In addition, parking can help drive passenger satisfaction, reduce environmental impact, and minimize airport footprint. In addition, the growth of autonomous vehicles will further reduce airport reliance on parking, while sharing ride services can help cut emissions per passenger. A number of companies are offering innovative technologies to address these concerns.

The future of airport parking and mobility is highly dependent on ensuring customer satisfaction at every stage. For example, customers must be provided with accurate and reliable information before a trip, and they must have the ability to quickly locate parking close to the terminal. Additionally, customers must feel comfortable and confident about their parking experience. For these reasons, parking and mobility management software is essential to the future of airports. By implementing such software, airports can improve customer experience and maximize value creation from airport activities.


Pricing schemes at airports are critical to improving the bottom line. Airport parking revenues are second only to gate fees when it comes to airport revenue, and at large airports, parking can generate hundreds of thousands of dollars a day. Because of this, airports are looking for new ways to compete with value lots. The following are key factors to consider when developing your parking pricing strategy. If you want to see the most sustainable and profitable parking operations, consider the following.


In the future, a number of new technologies can provide an enhanced passenger experience. Innovative solutions can provide local authorities with a unique marketing advantage. Airports that embrace innovation will be more successful. Digital innovation has transformed airport transportation. The traditional modes of transportation included driving, public transport, and taxis. However, these modes are under increasing pressure due to changing consumer behavior. In the U.S., parking and mobility at airports represented $4.2 billion in revenue. However, new technologies and digital innovations are placing unprecedented demands on airport infrastructure. These innovations offer opportunities to improve passenger flow, improve customer experience, and create more efficient infrastructure.

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Parking and mobility at airports are highly cyclical. The demand for parking is highly dependent on what people are traveling for. For example, peak demand for car parking may coincide with holidays or special events in countries that are popular with visitors. Forecasting future parking visitor behavior is difficult because it is based on historical trends and lacks insight into the preferred offerings of the various segments. A few key factors can help airports anticipate future demand more accurately.


Investment in smart sensors and advanced management software are key to a successful future in parking and mobility at airports. For example, parking lanes can be equipped with LPR cameras and long-distance readers, reducing congestion and eliminating the need for people to stop and pay for parking. Furthermore, moving from a physical pay station to an app helps passengers avoid stopping and waiting in line at a payment kiosk.


Lastly, airports should prepare for AAM with a strategy to integrate ride sharing services. New mobility services like ride sharing services will reduce airport parking revenues, but AAM can offer additional services for a fee. In addition to reducing parking revenue, AAM can also improve airport's other revenue streams, such as retail, food and beverage, and ride hailing. While the overall balance would remain positive, the revenue generated by AAM will only decrease by a few percent.

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Changing security policies will also impact airports. Increasingly, airports are being forced to reevaluate their security measures to make sure they are secure and safe for passengers. In the meantime, the evolution of the industry will require significant changes to meet these new challenges. In addition to the evolution of security measures, airports must continue to address the threat of climate change. Climate change will be a key factor in the next decade, requiring airports to rethink their strategies and make necessary investments.


Sustainable air travel will continue to be a critical issue for decades to come. Not only must airports reduce CO2 emissions, but their architecture and urban design must be sustainable. By following these principles, airports can achieve a sustainable future and maximize the number of passengers and profits while at the same time preserving the environment. 


IoT can help airports differentiate themselves from their competition by improving the customer experience and reducing environmental impact. IoT solutions and data can improve airports' efficiency, enhance customer satisfaction, and increase revenue, but they must be adopted in a systematic way. Identifying opportunities for IoT implementation will allow airports to develop solutions that will be beneficial to all stakeholders. In addition to enhancing the efficiency of airports, they can also help reduce noise levels, improve security, and maintain open space responsibly.


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